Senior Graphic Industry Consultant
Francois Martin spent 12 years with HP working on the printing industry and rising to the position of HP to a global leader. His varied customer facing roles provided extensive opportunities to work closely with customers. Francois has gained considerable insight into the challenges Print Service Providers face in today changing printing world. Through his work with customers and in developing initiatives to educate PSP end-users, Francois has been instrumental in the rapid and continued growth of digital printing.
In his previous positions at HP and Michelin in B2B roles - sales and marketing, Francois was responsible for creating demand and building new products categories. He oversaw the development and implementation of the All-in-One printers, new tyre chain Russia, Latex Printing and the raise of Indigo digital printing.